Seid
Oslo, Norway
For Seid, a bar rooted in Nordic storytelling and seasonal ingredients, I crafted a visual identity that merges contemporary elegance with local folklore. The branding draws from mythic elements—evoking ritual, gathering, and transformation—while remaining modern and refined.
Each detail, from typography to color palette, was designed to reflect the bar’s commitment to quality, intimacy, and origin. The result is an identity that feels both timeless and atmospheric: a space where narrative and craft meet.

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A bar interior and brand built around Norwegian folklore. Green tile, living plants, warm light, and a name that means something old.
Norse roots. Rooted in old ground.

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If something here resonates, don’t hesitate to get in touch.
Effie. Travel
© 2025 by Effie Clark